I love me a good hang out with creative people. And none more so than with advertising and ideas people. I always leave with renewed enthusiasm, inspiration and motivation. Even on a frosty Wednesday night in St Kilda.
Last night I spent the evening chatting with creatives and clients alike at a talk by John Mescall, presented by the fabulous people at MADC (Melbourne Advertising and Design Club).
John Mescall is the Executive Creative Director at McCann here in Melbourne. I’m pretty sure with the amounts of awards he has received you will have at some point seen his work. For anyone in Melbourne who takes public transport or owns a telly (that’s everyone covered right?) you will have seen his recent work in the form of the Dumb Ways To Die public service announcements for Metro Trains. Reminiscent of campaigns from my childhood such as the Ding-a-lings, Dirt and Germs, and who could forget the Vitamins (any self-respecting Sandgroper in their, ahem, late thirties, will be able to sing these word for word), Dumb Ways To Die is fun, funny and has an important message.
John spoke to us on the ugly and beautiful truths of working in advertising, but so many of his truths can be applied across all creative industries. I spied more than one nodding head in the crowd as he spoke on the pros and cons of working in a world where we seemingly don’t have to grow up and can wear our jeans and t-shirts to the office (that has a table tennis table in the kitchen and beers any day of the week).
I’d highly recommend any creative or client jump on board with these talks and to share a beer or two with others in the creative industry. To catch future events check out MADC on Facebook or their main site.